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Facebook Tests Reels-First UX In India

Meta launches a video‑first feed on Facebook in India, prioritizing Reels in full‑screen mode. The new UX replaces the traditional news feed with a Reels‑centric carousel, aiming to boost engagement and video consumption. Developers should note the shift in content format and potential impact on ad targeting and analytics.

Inc42·Oct 6, 2026

Opening Kapyn…